Embroidery applications for your industry

Quality embroidery threads for your business sector

Many industries can directly benefit from using embroidery technology for selected applications. Embroidery is a quality element for your brand, whether you use it for embellishment, personalisation,  identification or as a technical material component. To get best results, the choice of the right thread quality for your application is key.

Fashion & Design


The vast selection of thread thicknesses, textures and vibrant colours allows designers unrestricted creativity, in turn helping to create unique masterpieces. Our high-quality sustainable production allows many leading brands to trust Madeira products for their international manufacturing.

Madeira for fashion

Workwear & Identification

MADEIRA Workwear

Discover a wide range of threads fulfilling workwear requirements and regulations, such as being washable up to 90°C, colourfast to chlorine and light, flame resistant or even conductive. Individualise your workwear with design and functionality.

Threads for workwear

Sportswear & Performance

skier with embroidered functional wear

Sportswear combines fashion with high-tech product functionalities. Find out how we can help you create space for design without compromising the properties of the garment. We supply decorative and technical or functional embroidery threads globally for your needs.

Get ready to succeed

Promotional Wear

Bottle of gin with embroidered label

Giveaways and promowear are brand ambassadors. To add value to your brand, high-quality embroidery threads guarantee beauty and distinctiveness. Made for simple machinability, they are a perfect choice for personalisation and individualisation adapted to your customers' design requirements.

Recommendations for promowear embroidery

Threads for the automotive industry

Car seat with embroidered leather surface

Madeira and its wide range of threads are a design and technology partner to the automotive industry wherever individualisation, performance and security are required. Check out our technical embroidery, security threads and decorative threads on offer.


MADEIRA Interior

Looking for great quality embroidery using flattering wool threads, robust polyneon, silky viscose or with a unique matte finish? We offer a wide range of threads to suit your needs for hotel and spa linens, interior applications and many decorative elements in textiles.

MADEIRA worldwide


Here you will find our worldwide locations and subsidiaries.

Store locator



MADEIRA offers a wide range of services, which considerably simplify the daily work on embroidery.


THE METALLIC THREADS for trouble-free embroidery

news madeira

Our newly developed game changer, the easy-to-use metallic thread CR, is ready to help!

Latest news